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Issue No. 6 - Web Builder Express News: Useful Web Design Guidelines 

Web Builder Express News - Issue No. 6
Your Hosts:  Herb & Monica Leibacher
Our E-mail:  Contact Us

In this issue we've got some thoughts about using a survey.

On to the news!
- Herb & Monica

* Using a Survey
---->   Benefits to you
---->   Benefits to your customers
---->   How do you do this?
* Things You Might Like:
---->   Our chance to ask you…
* News Wrap-up:
---->   Married one year

Just ask!

You can learn useful information about your business,
customers, and potential customers by conducting a survey.
If you have a list of e-mail addresses of your customers
and prospects you can send them an e-mail containing
a link which leads to a survey on your site. 

What is the benefit to you?

You get knowledge, and knowledge is a powerful tool
in tailoring your business and services to your
customers' needs.  You can ask questions like:
      - How could our web site be more informative to you?
      - What products or services should we offer in the
      - Please rate our customer service?
      - What is your age?
It is important to ask questions that will get you the
answers you want.  If you want suggestions from your
viewers, asking if they simply like your site doesn’t
give you enough information.  And providing a list of
radio buttons or check boxes streamlines answers even
more.  Plus research has shown that folks are more
likely to answer if all they have to do is click.

What is the benefit to the people taking your survey?

Well, there has to be some benefit.  Providing an
incentive is a good way to insure responses.  That
could be in the form of a freebie, useful information, an
entry into a sweepstakes, or anything else you think
your customers would like.

How do you do this?

Create a form on your web site to ask questions. 
Having the responses of that form emailed directly to
your email box makes it easiest.  Web Builder Express
has a form tool built right in and the system
automatically e-mails the results of each submission
back to you.

Things You Might Like

Our chance to ask you...

We have had so many new subscribers within the
past month and we would like to get a better idea
of who our viewing audience includes.  So we too
would like to conduct a brief survey to learn more
about you, our reader.  This is a hands-on example
you may use if you would like. 

Everyone who responds will be entered into a drawing. 
One lucky winner will get a $15 gift certificate for Amazon. 
Surveys need to be filled out online and returned by July 18
to qualify for the drawing.  We will announce the winner
in our next newsletter.

You can complete our survey here: 


News Wrap Up

We are celebrating!  One year ago we got married
on the Fourth of July.  Being married has been as
challenging as it has been fun.  We are looking forward
to many more years of learning how to be the best
person possible for each other.  We are stepping into
this second year with a bang too!  In September we
are heading to Hawaii for six days.  We will tell you
all about it later. Stay tuned...

Today's issue will be available in the archives
at the following URL: 

Please send all questions to
mailto:Contact Us
We do send personal replies as time allows.

Visit Web Builder Express at: 
http://www.webbuilderexpress.com .

Thanks for joining us!
Herb and Monica Leibacher

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